Allianz Worldwide Partners is a global leader in consumer specialty insurance, specializing in travel insurance, event ticketing protection, tuition insurance, and assistance services.
Taking on the complete redesign of large corporate site was a daunting task that included redefining the AI, user experience and visual design. With the creative team at AWP USA, I led the effort to evolve their existing brand to humanize a product like travel insurance. Using more white space, more prominent images and providing a typographic rhythm allowed for a modernizing effect and consistency across the site.
Below you can see the before (first image below) and after images of the home page.
All content © Daniel Bivins, 2018, unless otherwise noted.